Album Covers and Tour Posters

In order to promote the groups media product to the demographic I have now decided to conduct some research into album covers and tour posters. These are the two media products that we will be using  in order to promote the artist actor and the music video itself. Below I have done a brief overview as to what these products are used for and their purpose.

The Purpose of Album Covers and Tour Posters 

An album cover is the front of the packaging of a commercially-released audio recording product. A tour poster is another commercial media product device that is used for a similar purpose, mainly to promote the artist and serve recognition. These media products are primarily used to…..

•   To advertise and identify the contents of the music product.

•   To convey the artistic aspirations of the original artists

•   In reproductions of the artwork, to serve as a primary image in the promotional efforts surrounding the product, as an identifiable image associated with it